Advertisement.Quotes - Part2

Quotes		By
The trade of advertising is now so near perfection that it is not easy to propose any improvement. But as every art ought to be exercised in due subordination to the public good, I cannot but propose it as a moral question to these masters of the public ear, whether they do not sometimes play too wantonly with our passions.		Samuel Johnson
If you don't believe in your product, of if you're not consistent and regular in the way you promote it, the odds of succeeding go way down. The primary function of the marketing plan is to ensure that you have the resources and the wherewithal to do what it takes to make your product work.		Jay Levinson
In order to sell a product or a service, a company must establish a relationship with the consumer. It must build trust and rapport. It must understand the customer's needs, and it must provide a product that delivers the promised benefits.		Jay Levinson
Good wine needs no bush, and perhaps products that people really want need no hard-sell or soft-sell TV push. Why not? Look at pot.		Marshall McLuhan
Early to bed, early to rise, work like hell, and advertise.		Laurence J. Peter
Remove advertising, disable a person or firm from proclaiming its wares and their merits, and the whole of society and of the economy is transformed. The enemies of advertising are the enemies of freedom.		David Ogilvy
However far your travels take you, you will never find the girl who smiles out at you from the travel brochure.		Source Unknown
Advertising is legalized lying.		H. Wells
Advertisers are the interpreters of our dreams -- Joseph interpreting for Pharaoh. Like the movies, they infect the routine futility of our days with purposeful adventure. Their weapons are our weaknesses: fear, ambition, illness, pride, selfishness, desire, ignorance. And these weapons must be kept as bright as a sword.		E(lwyn) B(rooks) White
Advertising is the genie which is transforming America into a place of comfort, luxury and ease for millions.		William White